Ning Hailin, PhD
Professor
Department of Communication
School of Humanities and Communication
Contact Information
No.818 Fenghua Road, Jiangbei Distruct, Ningbo, China
Phone:(86)574-87600113
Fax:(86)574-87600750
ninghailin@126.com
Research Topics
Visual Communication; International Communication.
Summary
Ning Hailin is a professor whose research focuses on visual communication and international communication. He put forward the ACTS Model of Visual Persuasion.
Education
Postdoctoral Research, Visual communication, University of Zhejiang, Hangzhou
PhD, Aesthetics, Remin University of China, Beijing
MFA, Art theory, Hebei University, Baoding
BA, English, Hebei University, Baoding
Professional Affiliations
Zhejiang Province Communication Association
Chinese Association for History of Journalism and Communication
Selected Publications
[1] Ning Hailin. Decisive moment: Research on the communication effect of short video of government affairs [M]. People's Publishing House, 2023.
[2] Ning Hailin. Study on the role of news images in modern communication [M]. People's Publishing House, 2014.
[3] Ning Hailin. Study on the dynamic theory of Arnheim’s visual perception form [M]. People's Publishing House, 2009.
[4] Ning Hailin, Chang Yuwei. An analysis of the international communication discourse of "Chinese modernization" in Chinese and American main media[J]. Modern Communication (Journal of Communication University of China), 2024 (05).
[5] Ning Hailin, Lu Yao, Yang Wancheng, Li Zhi.Impact of computational intelligence short videos on audience psychological behavior[J] Educational and Information Technologies, Nov., 2023.
[6]Ning Hailin, Yang Wancheng. Study on the affective elements of major public health emergencies affairs- -Take the government short videos as an example [J]. Modern Communication (Journal of Communication University of China), 2021 (01).
[7] Ning Hailin. Study on the mechanism of short video news communication based on the SICAS model [J]. Modern Communication (Journal of Communication University of China), 2019 (02).
[8] Ning Hailin. Study on the integrated communication of “Chinese Excellent Traditional Culture + Short Video” [J]. Modern Communication (Journal of Communication University of China), 2018 (06).
[9] Ning Hailing, Wang Zexia. Aesthetic psychological mechanism: Interpretation and thinking based on the dynamic theory of Arnheim visual perception [J]. Journal of Northwest University, 2016 (03).
[10] Ning Hailing. Study on the dynamic theory of Arnheim’s visual perception formin the context of modern Western aesthetics [J]. Humanities magazine, 2012 (03).
[11] Ning Hailing. The ACTS mode of Visual communication mechanism —— Take the news image as an example [J]. Journal of Northwest University, 2012 (03).
[12] Ning Hailing, Wu Guohua. Study on the “National Image Propaganda Video” in the perspective of ACTE mode [J]. Journalism and Communication Research, 2011 (04).
Selected Project
1. The Main Project of National Social Science Fund: Research on international communication effect of Chinese modernization(23AXW003).
2. The General Project of National Social Science Fund: Research on the role of news images in modern communication (11BXW035);
3. The Chinese Academic Translation Project of the National Social Science Found: The History of Chinese Aesthetics (14WZX005);
4.The Major Project of Zhejiang Province’s Philosophy and Social Science Fund: Research on the dynamic mechanism and realization path of government short videos (20XXJC02ZD).